Case study · UX Strategy · Research · IA

XM — Portal web

Redefinition of the UX/UI for a public and private multi-role portal, from discovery and research through information architecture, prototyping and usability validation.

XM portal

Process

  • User interviews and research
  • Heuristic evaluation and cognitive walkthrough
  • Information architecture
  • Co-creation workshops and ideation
  • Web and mobile prototyping
  • Think-aloud usability sessions
  • Training in information architecture
  • Change-management support for the private portal

Outcome

The consulting process connected user needs with business requirements and helped define a clearer information architecture. Research supported the separation of public and private experiences, while responsive patterns improved navigation, search and personalization on mobile.

XM screens