Process
- User research
- Co-creation and Design Thinking
- User journey mapping
- Service blueprint
- Information architecture
- Heuristic evaluation
- Low- and high-fidelity prototyping
- Think-aloud research
Outcome
Research and validation supported the value of the application as a tool for habit building. Findings informed refinement across usability, interaction design and the broader experience, helping align user needs with SURA's business objectives.
